Jack White was secret $300k Elvis auction winner

Jack White has revealed he was the secret bidder who paid $300,000 for Elvis Presley’s first-ever vinyl disc.

And he’s going to release the King’s recordings of My Happiness and_ That’s When Your Heartaches Begin_ on Record Store Day.

The new edition will be launched on April 18 via White’s Third Man Records. Billboard reports: “When the first vinyl Elvis ever cut –featuring covers of 1930s ballads – hit the auction block, the 1953 wax was expected to net about $100,000.

“In January 2015 it was announced that an unknown bidder won with a staggering $300,000 bid. Turns out that was White.”

When the disc was presented to him, White told his employees: ‘On Record Store Day, Third Man Records will issue this on vinyl.’”

Billboard also reveal that White’s office at the record label is dominated by a portrait of Delta bluesman Charlie Patton.

Artists including Metallica, Robert Plant and Mastodon have unveiled their own limited RSD releases.

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Not only is one-time online news editor Martin an established rock journalist and drummer, but he’s also penned several books on music history, including SAHB Story: The Tale of the Sensational Alex Harvey Band, a band he once managed, and the best-selling Apollo Memories about the history of the legendary and infamous Glasgow Apollo. Martin has written for Classic Rock and Prog and at one time had written more articles for Louder than anyone else (we think he's second now). He’s appeared on TV and when not delving intro all things music, can be found travelling along the UK’s vast canal network.